It’s easy to make comparisons between Facebook and Google +. Sure, the two products are “social networking” in which you can add friends, share content and interact. But the two are actually very different and have very different objectives. A lot of people in the press decides to use headlines like this to make an interesting story, but once you really dive into the experience of each product, we can say that the two are not equal in everything. There is a battle, however, and this is a battle of the speed of development, singularity, and user base. That is the only “versus” here. Facebook‘s purpose is to connect to friends and friends, so you can keep in touch with them. Facebook is where it will announce a new relationship, to show everyone that your mother is, and get compliments on his birthday. It is a very personal experience, and with the new timeline display profile, the experience became even more profound and personal.
Google + on the other hand is more about the discovery. The discovery of content, and perhaps make new friends, or be impressed by the current interest friends in a new way. Sure, Facebook has a newsfeed and you can see the video links and streams, and there, but Google + has a different experience, which now includes the search.
+ Is powered by Google search, and Facebook is driven by the human connection. It’s a classic Human vs. Robot. There is no “winner” here, the two are different experiences.
Google vs. Facebook connection + 225×300 History TapeI’ve Facebook and Google been watching very closely in recent years. The last six months has been the most active for the two companies when it comes to social. Not so much a war of features, it really is a battle of quality.
Facebook has done amazing things with photos and videos, and most people take for granted. Their service is rarely interrupted, the way it shows the photos and video are elegant, and it’s amazing to think that these projects were initiated in a famous hackathon Facebook.
Google + is the first social enterprise of Google’s real. The company has been working on it for years, he says, and it shows. Google Hangout experience is incredible. Skype people think of first when they think of the video, but the truth is Google + destroys them with his handling of a large room of people talking in a video meeting. The video changes how people talk automatically, which alone is absolutely incredible.
Speed ??is not as important as the quality of the work, but both companies have demonstrated that one can do both. No wonder the two are fighting for talent. The survival of the fittest is at stake here.
Again, this is one man against the machine model. Of course, Facebook has algorithms but the algorithms are based on interpersonal relationships and interactions. Google does not focus on the connections so that we can see, however, and as usual focuses only on the data.
There is no “winner” has arrived. I have said for years that “people are the platform,” and I still believe it’s true. People who use a much more important that the service you are using. Zynga not be so popular on the Facebook platform unless there are people obsessed with playing games and sharing each unique milestone they reach mundane games.
Facebook failed to project “Beacon”, the way people used to sell the product. However, seeing the early success of Spotify Facebook platform demonstrates the true power of the people. Spotify will be a huge undertaking with great success and huge profits.
Google bought YouTube for its part. A purchase that is overlooked a bit, and that’s exactly what you want. We all use YouTube, and Google has added search and Adsense infrastructure to it, and is a beast.
Two different models for the monetization of here using two different approaches.
The end game
It is quite possible you want to use both services. It really should not be a one or the other or one is better than anything else. Black and white does not apply here. Things are not binary, even when it comes to computers.
Facebook will be around for a long time, do not believe the hype ‘influence on that. The company is not going to sell to a larger company, to get rid of its founder, and then crumble. Zuckerberg is brilliant, the team was surrounded by brilliant, and do things that allow us to interact with people who have not spoken in years and people we talk every day so you do not think you can imagine.
Google has opened the world’s information to us. When you type a word into a search box, you can instantly get all the information you want. In a matter of seconds. Remember when you forgot who starred in the movie you liked? I had to call his brother, mother, uncle, cousin, and his best friend. That BG. Before Google. Google changed the world and continues to do so.
You can complain about the changes, and may file a complaint about the features, and you may want to start a war with Facebook and Google, and that’s fine, because everyone is entitled to an opinion.
The truth is, they use these services for free. We do not pay with our information and data, but data is something we have shared since the beginning of time. It is only now being stored.